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Bush (not that one) bags a green future

Lauren_2 Lauren Bush (George W's niece, shown here toting another of those oh-so-trendy eco tote bags) is breaking with family tradition and establishing herself among the green glitterati: she's announced that she's developing an 'organic lifestyle brand'.

Ms Bush has so far been cagey about the details of her own green venture, but she turned up at New York Fashion week with the burlap tote on her shoulders, bearing the words 'feed the children of the world'.

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Knowns as the 'feed bag', Bush explained that as part of a project of the United Nations World Food Programme, each bag will feed an underpriviledged child in school for a year. The bags are due to go on sale via Amazon.com as of 1st April.

February 21, 2007 in Fashion & accessories | Permalink


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