Nike's ethical shoes
No, we've not turned into The Onion for the day - Nike really has released a range of greener and more ethically-sourced shoes. It's called Nike Considered, and consists of five pieces of footwear - a boot, climbing shoe, trainer, open-backed trainer and sandals - designed by Richard Clarke. Apparently the shoes are easier to recycle, solvent use is reduced by over 80% compared with Nike’s "typical products" and all the materials are sourced within 200 miles of the unnamed factory. Nike also reckons the Boot, Rock and Gem shoes create 63% less waste than a comparable Nike light hiking shoe. All of which is commendable whatever you think of Nike, but does beg the question: how much chemical crap is it sticking in its "typical products"? And more importantly, why does most of the range - with the exception of the pretty cool Gem shoe, pictured - look so damn hippyish? The boot and rock shoe are on sale from Footpatrol in the UK.
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How ethical are Nike? When their shoes are produced using sweatshop labour in the third world? What kind of person wears these shoes with that knowledge?
Posted by: micawber | 1 Apr 2005 21:39:00
What micawber said. The very LAST concern I have about Nike is what they're making their crazyass expensive shoes out of. It's WHO makes their shoes that is the problem. They use sweatshop labour. The audacity of them to choose the environment before human rights! Particularly given their very public reputation for exploitation. Anyone who wears Nike products, however earth friendly those products become, is saying NO to social justice, NO to a living wage for Nike employees and NO to human rights in the places where Nike runs its sweatshops.
Posted by: Mel | 3 Apr 2005 07:16:13
You're such hacks.
You can't seriously put anything by Nike on this blog.
I thought it was about ethics.
You can't report it so straightlaced.
Where's the critical view?
Hack hack hack.
Why not write about Nike some more so you get lots of money from your google ads for trainers.
Posted by: Steve | 7 Apr 2005 11:59:48
i was really digging this site till I saw this Nike post.
Nike should never be given any credence from sites like this.
Very very dissapointed that big brands can pull the wool over your eyes like this.
Posted by: Roger | 7 Apr 2005 13:36:56
I have to disagree with the comments made above. I personally dont wear Nike, but after reading about their ethical shoe i may think twice about purchasing from them.
At least they have made a move toward the eco-friendly life style by the material they have used maybe they will also tackle the issue of the fair trade legistation of the sweat shops.
If more people voice the opionion about the good thay are doing maybe more designers will follow and the problem of their employees will be solved as it is hypercritic to sell shoes that are made from organic fabric but they dont care about their employees.I dont think Nike would be so unaware of what people are saying maybe they change in the future.
Posted by: bal | 22 Aug 2005 17:07:36
what does everyone think about Eco-Friendly fashion?
Do you think Eco-Friendly fashion will become the future?
If so why?
if not why?
DO THE MARKETING STATAGIES NEED TO IMPROVED?
Posted by: VANESSA | 22 Aug 2005 17:19:22
1) You are all living in the past, I am currently doing a project on Nike's ethics and the most recent reports about Nike being unethical are over FIVE YEARS AGO. Therefore, why don't you consider that Nike are becoming much more ethical overall?
2) Without Nike providing jobs in areas such as South Asia, the unemployment rates would be even higher so families would have even less money to spend on necessities, such as food.
Posted by: Sean | 3 Sep 2006 18:45:50
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